Masters of Philosophy (M Phil) in Marketing
Masters of Philosophy (M Phil) in Marketing The M Phil in Marketing is comprised of a research
dissertation which must be completed within three
years.
Admission criteria
A student who is in possession of the following may
apply for admission:
- B Com Honours with Marketing Management
and Research Methodology on the new NQF
Level 08; or
- B Phil Honours with Marketing Management
and Research Methodology on the new NQF
Level 08; or
- BA Honours in Marketing Communications
with Marketing Management and Marketing
Communications as majors.
- Any other equivalent qualifications.
- A CV and motivational letter are required.
Applicants are required to complete the Postgraduate
Application for Admission form for the M Phil in
Marketing, which together with certified copies of
educational certificates, identity/passport documents,
a letter of motivation and a CV, should be returned
by registered post to..
The Dean of Faculty
IMM GSM
P O Box 91820
Auckland Park
2006
In addition, students must submit a research proposal
that must be successfully defended at a meeting of
the Research Committee.
A non-refundable deposit of R1000-00 must
accompany the application form.
The Dean may refuse a student admission to the
Masters qualification, if he/she is of the opinion that
the student's academic background is insufficient for
the proposed studies.
The Dean also has the right to prescribe any additional
modules on honours level to ensure that the
candidate complies with all requirements.
M Phil in Marketing- Guideline: Research Proposal
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