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Admission Criteria



Admission requirements for prospective students who have matriculated up to and including 2007

Admission requirements for prospective students who matriculated or exited the school system from 2008

Certificate Programmes

  • Senior Certificate (Grade 12) or equivalent
  • A CV is required from prospective students over 23 years of age, who have no Senior Certificate, and must include work-related experience and a SAPS affidavit stating that they did not obtain a Senior Certificate.

Certificate Programmes

  • National Senior Certificate (NSC) or equivalent, including an achievement rating of at least 3 (40-49%) in English home language or 4 (50-59%) in English first additional language.
  • The student must have met the minimum requirements for admission to a higher certificate programme at a higher education institution.
  • A CV is required from prospective students over 23 years of age, who have no NSC, and must include work-related experience and a SAPS affidavit stating that they did not obtain a NSC.

Diploma Programmes

  • Senior Certificate (Grade 12) or equivalent
  • A CV is required from prospective students over 23 years of age, who have no Senior Certificate, and must include work-related experience and a SAPS affidavit stating that they did not obtain a Senior Certificate

Diploma Programmes

  • National Senior Certificate (NSC) or equivalent, including an achievement rating of at least 3 (40-49%) in English home language or 4 (50-59%) in English first additional language.
  • The student must have met the minimum requirements for admission to a diploma programme at a higher education institution.
  • A CV is required from prospective students over 23 years of age, who have no NSC, and must include work-related experience and a SAPS affidavit stating that they did not obtain a NSC.

Degree Programmes

  • Senior Certificate (Grade 12) with university exemption, plus a mark of at least 40% on higher grade or 50% on standard grade in Mathematics.
  • A CV is required from prospective students over 23 years of age, who have no Senior Certificate, and must include work-related experience and a SAPS affidavit stating that they did not obtain a Senior Certificate.



Degree Programmes

  • National Senior Certificate (NSC) with an achievement rating of 4 (50 - 59%) in at least four recognised 20-credit subjects, including an achievement rating of at least 3 (40 - 49%) in English home language or 4 (50 - 59%) in English first additional language, plus an achievement rating of at least 3 (40 - 49%) in Mathematics or 5 (60 - 69%) in Mathematical Literacy.
  • The student must have met the minimum requirements for admission to a degree programme at a higher education institution.
  • A CV is required from prospective students over 23 years of age, who have no NSC, and must include work-related experience and a SAPS affidavit stating that they did not obtain a NSC.

Postgraduate Diploma in Marketing Management

  • An appropriate and recognised three-year undergraduate qualification.
  • A minimum of three years' appropriate marketing or marketing related experience.
  • A CV and motivational letter is required.

Applicants are required to complete the Postgraduate Application for Admission form for the Postgraduate Diploma in Marketing Management, which, together with certified copies of educational certificates, identity/passport documents, a letter of motivation and a CV, should be returned by registered post to:

The Dean of Faculty
IMM GSM
P O Box 91820
Auckland Park
2006

A non-refundable deposit of R300-00 must accompany the application form.

Applicants may be required to attend a selection interview at the discretion of the IMM GSM.

Postgraduate Diploma in Marketing Management

  • An appropriate and recognised three-year undergraduate qualification.
  • A minimum of three years' appropriate marketing or marketing related experience.
  • A CV and motivational letter is required.

Applicants are required to complete the Postgraduate Application for Admission form for the Postgraduate Diploma in Marketing Management, which, together with certified copies of educational certificates, identity/passport documents, a letter of motivation and a CV, should be returned by registered post to:

The Dean of Faculty
IMM GSM
P O Box 91820
Auckland Park
2006

A non-refundable deposit of R300-00 must accompany the application form.

Applicants may be required to attend a selection interview at the discretion of the IMM GSM.

Bachelor of Philosophy (B Phil) Honours in Marketing Management

Bachelor of Philosophy (B Phil) Honours in Marketing Management

  • A suitable Bachelors Degree with Marketing Management 3 as a major subject.
  • A CV and motivational letter are required.
  • Any other equivalent qualification.

Applicants are required to complete the Postgraduate Application for Admission form for the B Phil Honours in Marketing Management, which, together with certified copies of educational certificates, identity/passport documents, a letter of motivation and a CV, should be returned by registered post to:

The Dean of Faculty
IMM GSM
P O Box 91820
Auckland Park
2006

A non-refundable deposit of R300-00 must accompany the application form.

Applicants may be required to attend a selection interview at the discretion of the IMM GSM.

  • A suitable Bachelors Degree with Marketing Management 3 as a major subject.
  • A CV and motivational letter are required.
  • Any other equivalent qualification.

Applicants are required to complete the Postgraduate Application for Admission form for the B Phil Honours in Marketing Management, which, together with certified copies of educational certificates, identity/passport documents, a letter of motivation and a CV, should be returned by registered post to:

The Dean of Faculty
IMM GSM
P O Box 91820
Auckland Park
2006

A non-refundable deposit of R300-00 must accompany the application form.

Applicants may be required to attend a selection interview at the discretion of the IMM GSM.

Masters of Philosophy (M Phil) in Marketing

Masters of Philosophy (M Phil) in Marketing

A student who is in possession of the following may apply for admission:

  • B Com Honours with Marketing Management and Research Methodology on the new NQF Level 08; or
  • B Phil Honours with Marketing Management and Research Methodology on the new NQF Level 08; or
  • BA Honours in Marketing Communications with Marketing Management and Marketing Communications as majors.
  • Any other equivalent qualifications.
  • A CV and motivational letter are required.

Applicants are required to complete the Postgraduate Application for Admission form for the M Phil in Marketing, which together with certified copies of educational certificates, identity/passport documents, a letter of motivation and a CV, should be returned by registered post to..

The Dean of Faculty
IMM GSM
P O Box 91820
Auckland Park
2006

In addition, students must submit a research proposal that must be successfully defended at a meeting of the Research Committee.

A non-refundable deposit of R1000-00 must accompany the application form.

The Dean may refuse a student admission to the Masters qualification, if he/she is of the opinion that the student's academic background is insufficient for the proposed studies.

The Dean also has the right to prescribe any additional modules on honours level to ensure that the candidate complies with all requirements.

A student who is in possession of the following may apply for admission:

  • B Com Honours with Marketing Management and Research Methodology on the new NQF Level 08; or
  • B Phil Honours with Marketing Management and Research Methodology on the new NQF Level 08; or
  • BA Honours in Marketing Communications with Marketing Management and Marketing Communications as majors.
  • Any other equivalent qualifications.
  • A CV and motivational letter are required.

Applicants are required to complete the Postgraduate Application for Admission form for the M Phil in Marketing, which together with certified copies of educational certificates, identity/passport documents, a letter of motivation and a CV, should be returned by registered post to..

The Dean of Faculty
IMM GSM
P O Box 91820
Auckland Park
2006

In addition, students must submit a research proposal that must be successfully defended at a meeting of the Research Committee.

A non-refundable deposit of R1000-00 must accompany the application form.

The Dean may refuse a student admission to the Masters qualification, if he/she is of the opinion that the student's academic background is insufficient for the proposed studies.

The Dean also has the right to prescribe any additional modules on honours level to ensure that the candidate complies with all requirements.



Admission Criteria with special reference to the National Senior Certificate (NSC)


For prospective students who have exited the school system as from 2008
Please note:


Admission criteria for non-South African applicants

Click here to view the entrance requirements for prospective students who have qualified with a school leaving certificate which has not been issued by an approved authority in South Africa, such as UMALUSI.


      Tel: 0861 IMM GSM   (+27 11 628 2095)